Smart Africa Digital Markets for All (SAMA)

The Smart Africa Digital Markets for All (SAMA) is a four-year programme aiming to enable at least 53,000 young people — 95 percent of whom are young women — to improve their livelihoods, grow their enterprises and access dignified and fulfilling work. The programme seeks to create access to more inclusive and interoperable digital markets across participating African countries. Activities focus on enterprise growth, livelihood improvement and facilitating access to digital market infrastructures. The programme will initially focus implementation in Kenya, Zambia, Ghana, Benin, Uganda and Rwanda.

Support to improve livelihoods, grow enterprises and access to inclusive and interoperable digital markets (specific benefits not detailed).

Young people, with an emphasis on young women; initial focus countries are Kenya, Zambia, Ghana, Benin, Uganda and Rwanda.