First National Conference of Zayandehrud Tourism

The First National Conference of Zayandehrud Tourism gathers discussions on the capabilities and challenges of Zayandehrud River tourism, including rural, urban, and ecological aspects, and explores strategies to address water-related tourism issues. The program includes topics on cultural and cognitive tourism of Zayandehrud, eco-tourism, geotourism, and sustainable development of tourism in the region. It also covers marketing, branding, and the role of technology such as AI in tourism development.